“If your business isn’t growing, it’s shrinking,” says sales and marketing guru Janet Livingston. Her goal is to help her clients grow their call centers and telephone answering services.
Janet Livingston has spent most of her career in the call center and telephone answering service industry honing her sales skills and developing marketing prowess. First she worked as a sales rep at a telephone answering service. This gave her an insider view of how a call center functioned and what it’s like to work with the public over the phone. She understands customer service, as well as agent training, scheduling, and retention. These early lessons have stayed with her and informs what she does today.
Later she started her own call center operation, which she grew organically through sales and marketing into an Inc 5000 company in a few years. This added a second perspective to her understanding of the industry, seeing how it functioned from a management level. The insights she gained while handling the day-to-day operations continue to benefit her clients today. During this time, she honed her sales and marketing instincts and her business grew rapidly. She learned what works and doesn’t work, where to invest in marketing, and how to earn the best return (ROI). Her clients continue to benefit from the wealth of information she gained as she grew her business, which she eventually sold when it reached her target size.
Her third view of the industry comes from working as a consultant. She would go into a call center, analyze all aspects of the business, and recommend changes to improve the operation.
Her consulting practice grew quickly by word-of-mouth and in 2014 she formed Call Center Sales Pro to help outsource call centers and answering services take the pain out of growing their business. In addition to serving as CEO and directing the day-to-day operations, her primary role is to serve as a revenue growth authority helping leading telephone answering services and call centers expand their businesses and increase profitability.
Janet and her team take a consultative approach with clients. They look at each client’s operation, their current customer base, the strengths they have, and their goals. Based on this information, they develop a profile of an ideal customer. Then they target prospects who are a good fit. With this approach she largely functions as a consultant but calls herself “the closer.”
Contact us today for a free, no obligation consultation on how Janet can help you realize the most from your business.